Launched by Nina Garcia, Project Runway judge and fashion guru, along with Step Up Women's Network and Bayer HealthCare Pharmaceuticals, the contest gives aspiring designers the chance to put their talent to the test.

"The design challenge we're posing is a fashion transformation unlike any other," said Garcia. "We're taking an iconic accessory—the birth control case—and asking aspiring designers to take a shot at redesigning it into a chic, more sophisticated carrying case that they could slip into their purses."

Design submissions will be accepted until June 30, 2008. On behalf of Garcia, Step Up Women's Network, and Bayer HealthCare, one lucky winner will receive a $10,000 prize to invest in his or her career dreams, via enrollment in design classes or for the purchase of special design materials and software. The contest winners will be announced around the time of Fashion Week in fall 2008.