Spencer Pratt (Jenner’s The Hills sidekick and “advisor�?) on making Jenner a celebrity: “What does it take to be famous nowadays? Nothing! look at Nicole [Ritchie]. She’s on the cover of every magazine every week. And why? Because she doesn’t eat. Well, lots of girls in this country don’t eat. That’s, like, my whole philosophy with Brody—make him part of that. like at first, when he started showing up in Us Weekly, people were all, ‘Who the hell is that?’ now they’re starting to be like, ‘Hey, do you know who that is?’�?

The March issue hits national newsstands on Tuesday, Feb. 27.