"Rihanna's natural beauty and musical talents make her a perfect fit for CoverGirl. She is the latest in a long line of CoverGirls such as Queen Latifah, Faith Hill and Brandy to reinforce the brand's heritage in music," said Gina Drosos, Vice President and General Manager of Global Cosmetics, Procter & Gamble Beauty. "Rihanna is a talented, confident young woman who exemplifies the CoverGirl ideals with her inner confidence and fresh beauty. We're proud to welcome her to the CoverGirl family."

"I've loved makeup and dreamed of being a CoverGirl since I was a little girl," said Rihanna. "Growing up, my mother was a makeup artist and I was fascinated watching her apply lipcolor, blush and mascara. Now I get to be surrounded by all of my favorites from CoverGirl!"

On Monday, LG announced that Rihanna as the spokeman for their new chocolate color phones. According to LG, Rihanna was chosen because she "embodies what the chocolate phone is all about - she is fresh, sexy, vibrant, and a style icon . . . . It was a natural fit".!